Sean Combs' REVOLT cable network lets millennials own programming

This event report discusses how REVOLT, a new cable network headed by rapper and entrepreneur Sean "Diddy" Combs, is attempting to engage millennials in the US.

Sean Combs' REVOLT cable network lets millennials own programming

Geoffrey PrecourtWarc

America already has more than 900 cable-television stations. Does it need another?

Comcast and Sean "Diddy" Combs certainly think so. They've partnered to introduce REVOLT, a digital cable network that premiered in late 2013 on Comcast and Time Warner Cable. And, according to Combs, it is "the first channel created entirely from the ground up in this new era of social media."

REVOLT's programming largely consists of music videos, live performances, interviews and entertainment news. Combs promised "a network for the artists by the artists," backing up that...

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