The ultimate guide to licensing content

This report from NewsCred provides advice for brands on licensing high quality content from publishers.

The ultimate guide to licensing content

NewsCred

More so than ever before, marketers are using niche editorial content, beautiful images, and engaging videos to build engagement and customer acquisition engines. By harnessing high quality content, brands are able to generate leads, nurture prospects, inspire peer-to-peer referrals, and encourage repeat purchases.

Today, content is currency. To that end, there are tens of millions of articles and videos that circulate the Internet each day. Meanwhile, consumers are busier than ever, and frequently browsing the web via mobile while on the go. All of these stories are competing for the same sets...

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