Beyond Dark: Measuring pleasure
OgilvyOne London
The team
Emma De La Fosse – Executive Creative DirectorCharlie Wilson – Executive Creative DirectorJames Nester – Creative DirectorGraham Jenks – Creative DirectorJames Nester – CopywriterGraham Jenks – Art DirectorNicole Yershon – Director Innovative & SolutionsJanet Berry – ProducerBlair Metcalfe – PR DirectorLaura Bruce – PR ManagerCeri Bevan – PR Director
Other contributors
MyndplaySilver Sun Media Group
How did the campaign make a difference?
This newcomer aimed to take a bigger bite...