Lowdown: Hackathons

Nick Hirst

This brief article explains how companies can use 'hackathons' - where a mixed team is assembled to work together over a short period of time towards an established goal - to develop prototyped ideas at a relatively low cost and in a relatively short time.

Lowdown: Hackathons

Nick HirstDare

Some of the most interesting gifts the digital world has to offer are in the world of process. One such is hack days.

Mixed teams, with a focus on doers rather than abstract thinkers, assemble to develop new mobile or web applications. Tech companies like Facebook and Microsoft have been doing them for ages. Some brands – like Tesco – have managed to run their own. Specialist agencies are appearing which can help almost any commercial brand (even those with no hacking culture or experience) develop tangible, prototyped ideas, at relatively low cost, in relatively...

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