What to expect in South and South East Asia in 2016

This article outlines the key megatrends in South East Asia that marketers should be aware of in 2016.

What to expect in South and South East Asia in 2016

Kunal Sinha

Asian advertising in 2016: how brands should respond to trends in emerging economies

This article is part of a series on Asian advertising in 2016. Read more.

If there is one feature that is common to a diverse set of nations and cultures across the southern belt of Asia, it is change.

A new government is all set to take control in Myanmar after the landmark elections, and the Philippines goes to polls in May. Malaysia's ruling President finds himself embroiled in controversy, while India's...

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