 Afternoon session: Online data, social media, mobiles and Second Life research Chris Forrest London, Friday, 16 March 2007, 13:23
Fusing offline qual with online quant
John Pawle and Simon Patterson from QIQ and CRAM showed a way of engaging people online with a qual/quant hybrid study which we are clearly going to see much more of.
It seemed as though most of the insights came from offline qual and we’re verified developed through online quant.
Who’s the researcher? The case of the Peugeot 1007 | Posts from Warc Research Afternoon session: Online data, social media, mobiles and Second Life research Friday, 16 March 2007, 13:23 Comments (1) Morning session: Panel participants, customisation and quality contol Friday, 16 March 2007, 12:48 The conference agenda Thursday, 09 March 2007 |
