
Conference agenda and details London, 30 January 2007, 09:32 Below is the agenda of WARC's Measuring Advertising Performance 2007 conference, London, 1 February.
| Posts from MAP 2007 Chairman's summary Friday, 02 February 2007, 18:48 The close: IPA cases, Touchpoints ROI and the trouble with numbers Friday, 02 February 2007, 17:34 The Afternoon: Brand experience, measurement and KPIs Friday, 02 February 2007, 16:05 Post-coffee: the financial analyst's view, plus online measurement Friday, 02 February 2007, 13:05 The opening: Ads in markets and brands on the Board Friday, 02 February 2007, 11:48 Conference agenda and details 30 January 2007, 09:32 |
