ESOMAR CONGRESS 2006, LONDON
 Tuesday afternoon: music, marketing and semiotics James Aitchison London, Tues Sept 19, 22:01 Music, power and Aristotle
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The eyes are the organs of temptation, It was with this piece of Aristotelian wisdom that Chris Arning and Alex Gordon (Flamingo International) set the scene for an illuminating post-lunch session on music in marketing communications.
They demonstrated music's influence on how we interpret visual imagery with startling effect, by playing the same short film (an impressive amateur production which looked like it |  ESOMAR Congress postsCongress 2006 - a final overviewThurs Sept 21, 09:32 Comments (2) Wednesday morning: Out of Africa - the next frontier for growth Wed Sept 20, 22:31 Comments (1) Wednesday morning: The digital future - scary stuff! Wed Sept 20, 22:02 Wednesday morning: Connecting with consumers Wed Sept 20, 20:43 Wednesday morning: internal communications and website semiotics Wed Sept 20, 19:55 Tuesday afternoon: TV Futures keynote Wed Sept 20, 08:55 Tuesday afternoon keynote - researchers as archaeologists? Wed Sept 20, 08:32 Tuesday afternoon: on the tech track Tues Sept 19, 22:58 Tuesday afternoon: music, marketing and semiotics Tues Sept 19, 22:01 Tuesday afternoon: researching from the front line - Iraq Tues Sept 19, 21:46 Comments (5) Tuesday morning: keynote on sustainability Tues Sept 19, 21:03 Comments (1) Tuesday morning: the future for research - and researchers Tues Sept 19, 20:13 Tuesday morning: Let's get psychological Tues Sept 19, 19:41 Monday afternoon: Refining prediction and revisiting ... the mating game! Mon Sept 18, 22:41 Monday afternoon: researching from the front line - Afghanistan Mon Sept 18, 22:19 Monday morning: We have Web 2.0 so wheres Research 2.0? Mon Sept 18, 21:57 Comments (1) Monday afternoon: online communities, Kazakhstan and Egg Mon Sept 18, 21:42 Monday afternoon: a coffee keynote Mon Sept 18, 19:10 The opening morning: innovation, prediction and segmentation Mon Sept 18, 15:10 Comments (2) Welcome to the ESOMAR Congress 2006 Blog Thurs Sept 14, 11:10 ESOMAR Congress 2006 is being reported on by: Roderick WhiteEditor of Admap magazine Peter MounceyEditor of theInternational Journal of Market Research  James AitchisonEditor of Warc |
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