ESOMAR WM3 2009
 Day 2 continued: Estimating the cross media benefits of Telecom Italia advertising Laura James 08 may 2009 A corporate campaign for Telecom Italia was analysed by Carlotta Ventura, Telecom Italia and Metteo Cardani, Mediaedge:Cia. | PostingsDay 2 continued: Estimating the cross media benefits of Telecom Italia advertising08 may 2009 Day 2 continued: Researching Twitter users 07 may 2009 Day 2 continued: Keller Fay on measuring word of mouth 07 may 2009 Day 2 continued: Measuring the branding impact of search 07 may 2009 Day 2 continued: Finding the right media formats for brands 07 May 2009 Day 2: Project MIA and Audience Response 06 May 2009 WM3 Day one afternoon: OoH Guidelines and Cross Media Measurement 05 May 2009 WM3 Day one morning: Facebook, Liquid Modernity and growing global TV 5 May 2009 Welcome to the ESOMAR WM3 Blog 1 May 2009 |
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