
The Last Conversation Geoffrey Precourt Wednesday, July 23 2008
The final test of a plan is marketplace efficacy. And, to present a results-focused reading on the Account Planning Conference, Chair Suzanne Powers (TBWA Worldwide) assembled a panel of four other featured planners: Christopher Owens (The Richards Group, Dallas), Daniel Cherry (Anomaly, New York), Alejandro Pallette (Lola, Madrid), and Shaziya Khan (JWT Mumbai, the conference's Grand Prix | PostingsThe Last ConversationWednesday, July 23 2008 The Account Planner's 21st Century Toolkit Wednesday, July 23 2008 Planning and Politics Wednesday, July 23 2008 The Obama Girl's Man Wednesday, July 23 2008 The New Realities of Creative Briefing Tuesday, July 22 2008 The Post-Broadcast Age Tuesday, July 22 2008 Quick Big Ideas Tuesday, July 22 2008 Into the hands of planners Monday, July 21 2008 Presidents, Pedigree and Planners Monday, July 21 2008 Comments (1) Then and Now: US Account Planning at 25 Sunday, July 20 2008 All eyes are on Miami 17 July 2008 |
